Fashion Marriage Shopping

Newest wedding dress retailer: Target?

Hey everyone!

Weddings are expensive; we all know that. The typical American wedding costs $27,000, and as you can imagine, a good chunk of that is usually spent on the wedding dress; a one-time-use splurge that will make the bride feel like a princess for a day.¬† I absolutely loved my wedding dress, and would never change it for the world, but when I heard the news on GMA this morning that Target, one of my most beloved places to shop, would now be selling wedding dresses, I was interested. But when I heard they’d be starting at only $99, I had to know more.

TEVOLIO is a new line at Target, which not only offers many different styles of wedding dresses, but also a wide array of bridesmaid and flower girl dresses. Don’t believe me? Check out the line here. Not only is everything really inexpensive (bridesmaid dresses starting at $69.99? Sign me up!) but it’s actually really really pretty, too! Sure, you might not find wedding dresses with lace and ruffles and a 6 foot train, but you will find simple, elegant, pretty dresses here.

Here are some of my favorite bridal gowns:

TEVOLIO Rouched Bridal Gown: $129

TEVOLIO Soft Satin Strapless dress: $99

TEVOLIO Cowl neck satin dress: $99

There’s even a little something for the guys! TEVOLIO also¬† has a men’s tuxedo for $130, plus some cute mini-tuxedos for the ring bearers!

What do you think of the news that Target is selling wedding gear? Do you like the collection? Check out the entire line and let me know which piece is your favorite!




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  • Reply
    Renae C.
    June 13, 2013 at 3:08 pm

    I can NOT imagine spend $27,000 for a dress I would wear only once! That’s crazy! I love that Target is starting to do some, although I can’t say that I love any of them just yet.

  • Reply
    June 13, 2013 at 9:24 pm

    It is about time! Affordable wedding attire. I think it is very classy. I love it.

  • Reply
    Dee Mauser
    June 14, 2013 at 6:51 pm

    It’s great that they’re offering more affordable wedding gowns. Dresses under $200 is great!

  • Reply
    Wendy @ ABCs and Garden Peas
    June 14, 2013 at 8:05 pm

    Love it! I would definitely wear one of these! Shame I won’t be needing a wedding dress anytime soon. But I love the way they’re promoting them so much!

  • Reply
    June 14, 2013 at 9:53 pm

    No, this can’t be real.. far too affordable for wedding dresses!

    Praise the lords, this has come just in time for me. :))

    • Reply
      July 4, 2013 at 2:56 pm

      I WISH this had been around when I was getting married! Grr. Good luck to you!

  • Reply
    Bella Vida Letty
    June 15, 2013 at 2:30 pm

    A wonderful option for brides on a budget.

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